HOW IT WORKS

Three steps from
printed image to video.

ZMediaAR is a free public beta. Here's exactly what happens when you create an experience, and what to know before you print your marker.

STEP 01

Upload your marker image

Choose the printed image people will scan — a poster, flyer, learning card, product package, or business card. ZMediaAR compiles it into a tracking target right in your browser, so nothing is uploaded until you're ready.

  • Preview the marker before you publish, so you can catch a bad crop or a blurry scan early.
  • A tracking-quality hint flags images that are likely to track poorly, with tips to fix them.
  • Common image formats work: JPG, PNG, and WEBP.
STEP 02

Add your video

Upload the video that should play on top of the marker once it's recognized. Choose how it fits the image — contain, cover, or stretch — and preview it live over your marker before you publish.

  • Supported format: MP4 encoded with H.264 video (the format most phones and editors export by default).
  • Maximum file size during the beta: 50 MB per video.
  • Set the video to loop or play once, and choose whether it starts muted.
STEP 03

Publish and share the scan

Publish your experience to get a share link, a downloadable QR code (PNG and SVG), and a printable one-pager. Print the marker, place the QR code nearby, and anyone with a phone can open the experience — no app to install.

  • The viewer works in modern mobile browsers: Safari on iOS, Chrome on Android.
  • You can unpublish, edit, or delete the experience at any time from your dashboard.

GETTING A GOOD MARKER

What makes an image
easy to track.

Tracking quality depends almost entirely on the printed image itself. A few minutes choosing and printing it well pays off every time someone scans it.

High contrast

Strong differences between light and dark areas give the tracker sharp edges to lock onto. Avoid flat, low-contrast pastel images.

Rich in detail

Busy, textured images with lots of distinct features track far better than large areas of plain color or simple line art.

Non-repetitive

Avoid tiled patterns, grids, or repeating motifs — the tracker can confuse one tile for another. Unique, asymmetric compositions work best.

Printed matte

Glossy paper creates glare and reflections that confuse the camera. A matte or satin finish keeps the image readable in real-world lighting.

Three steps. Start with one image.

Create your first experience Try the demo